The first wave is sold out. Join the list for wave two
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Wave one · Sold out

The first wave
is sold out.Wave two is next.

Every seat in the first wave is taken. Leave your email and you’ll be the first to know when wave two opens.

You’re on the list. We’ll email you when wave two opens.
One email when it opens. Nothing else.

Want us to know your business already? Apply for wave two →

For people who run a business online

You can’t be eight people at once.So hire a firm.

Firmo is a complete firm for your online business: a CEO and the departments that run it with you. Our team sets it up with you. It keeps working when you stop. You show up twice a day: to give direction, and to decide.

Apply for the next waveSee a day at the firm

By application only. No product yet? Start from an idea →

A leather desk pad, a fountain pen and a brass bellCEO
A long sheet of paper unrolling from a small lecternContent
A vintage adding machine with a paper tapeFinance
You.Three seats are taken. The fourth is yours: the one that decides.
Built for

Whatever you sell,
your firm knows the job.

Pick your business. This is what your departments take off your plate, and the kind of decision that lands in your agenda.

Shops

You choose the products. Your firm runs the shop.

  • MarketingProduct pages, abandoned-cart emails and seasonal campaigns.
  • OperationsSuppliers compared, orders prepared, delivery times kept up to date.
  • Customer careMessages answered in your voice; refunds above your limit wait for you.
  • FinanceMargins checked product by product, the month closed.
Tomorrow, 06:40 · in your agendaSwitch to the cheaper wool supplierApproveChangesNot now
Clips and video

You create. Your firm runs the channel.

  • ContentA posting calendar, titles and descriptions ready before you film.
  • SalesA media kit and outreach to the sponsors that fit your audience.
  • Customer careComments and messages sorted; only what matters reaches you.
  • FinanceEvery sponsor invoice sent and chased.
Tomorrow, 06:40 · in your agendaAccept the sponsor offer for MarchApproveChangesNot now
Online courses

You teach. Your firm fills the cohort.

  • MarketingLaunch emails to your list, written in your voice and reviewed.
  • Sales pageA page that answers every objection your students raise.
  • Customer careStudent questions answered; refund requests prepared for you.
  • FinanceRevenue per cohort and what each launch really cost.
Tomorrow, 06:40 · in your agendaOpen the waitlist for the spring cohortApproveChangesNot now
Newsletters and podcasts

You have the ideas. Your firm ships every issue.

  • ContentDrafts and show notes from your voice memos and links.
  • SalesA sponsor pipeline, with rates and slots kept in order.
  • MarketingGrowth experiments: referrals, swaps, landing pages.
  • FinanceSponsorship revenue per issue, and what is still unpaid.
Tomorrow, 06:40 · in your agendaBook the two open sponsor slotsApproveChangesNot now
Software

You build. Your firm brings and keeps the users.

  • MarketingOnboarding emails, changelog posts and launch pages.
  • Customer careSupport triaged; bugs written up for you with steps to reproduce.
  • SalesFollow-ups to trials that went quiet.
  • FinanceChurn and revenue by plan, explained in plain words.
Tomorrow, 06:40 · in your agendaEmail the trials that stopped at step twoApproveChangesNot now
Consulting

You do the work clients pay for. Your firm does the rest.

  • SalesProposals and follow-ups, so no lead goes cold.
  • MarketingCase studies written from your finished projects.
  • OperationsCalendars, onboarding packs and handovers for each client.
  • FinanceInvoices out on time, late payers chased politely.
Tomorrow, 06:40 · in your agendaSend the proposal to the new leadApproveChangesNot now
You have a product people pay for.Or an idea you want to test properly. Start from an idea →
You are the bottleneck.Growth waits for your time, not for demand.
You want to decide, not to do.You’d rather run a firm than manage ten tools.
If this is you

You built something that sells.
Now it runs on you.

You already have a product, an audience and customers who pay. That part worked.

What didn’t scale is you. You are the strategist, the copywriter, the support desk, the bookkeeper and the person who remembers to follow up. Every new idea becomes one more thing on your list.

You tried the usual fixes. Freelancers need briefs and checking. Assistants need instructions. AI tools are fast, but they wait for you, forget your business, and stop the moment you close the laptop.

The problem isn’t effort. Nobody is in charge except you.

The Firm Loop

A firm works in a loop.
You only appear at the ends.

Step 1

Direction

You tell your CEO what you want, in plain words. Once.

Step 2

Delegation

The CEO splits it across departments that already know your business.

Step 3

Review

A quality reviewer checks every piece and sends back what doesn’t hold up.

Step 4

Decision

You get an agenda: only the decisions, each one prepared.

Decisions, not tasks.

Every decision says what, why, based on what, what happens if you wait, and what you get. You answer in a tap. Nothing is spent or published without your yes.

How the loop works
06:40 · Agenda · Decision 1 of 3Example

Turn on abandoned-cart emails

Why
People reach checkout and leave. Nobody follows up.
Based on
Checkout data, last 30 days.
If you wait
Those buyers stay lost.
You get
Three emails, written and reviewed, live today.
ApproveAsk for changesNot now
The Masters

A name in a prompt is a costume.
A Master is a method.

Your agents work with 46 methods from the great names of selling, advertising and strategy, written down with their rules and their checks. Watch three of them rewrite one headline.

Sales page agent · rewriting Firmo’s homepage headline
Start · the draft

The most powerful AI platform for your business, at an unbeatable price.

What a generic AI writes. Sounds fine, says nothing.
1Understand
Awareness Map[inspired by: Eugene Schwartz]

Works out who is reading.

Problem aware. They already sell, and know the business runs on them. “AI platform” is what every tool says.
2Do
Fact-First Copy[inspired by: David Ogilvy]

Rewrites with facts, not adjectives.

“A CEO and the departments that run your business. You appear twice a day.”
3Check
Proof Equation[inspired by: Gary Bencivenga]

Strikes every claim without proof.

“most powerful” “unbeatable price” “twice a day” · proof: a day at the firm
End · the headline you approve

A CEO and the departments that run your business. You appear twice a day.

✓ Every claim has a proof✓ Written for this readerReady for your approval
46methods in the library
5schools of thought
3Masters on every task
Explore all 46 Masters →
What you get

Not a tool.
A firm, set up with you.

Software you have to configure is one more job. Firmo arrives working: our team builds your firm with you, then stays on the line.

See plans and pricing
Your CEOOne point of contact. Takes your direction, runs the departments, brings you the agenda.
Included
Your departmentsMarketing, sales, finance, operations, customer care. Ready-made agents built by Firmo.
Included
Quality reviewEvery piece of work is checked before it reaches you. Weak work goes back.
Included
Done-with-you setupOur team learns your business with you and writes your company wiki.
Included
The Masters libraryMethods distilled from the great figures of selling, advertising and strategy.
Included
Priced like a team member, not like software.Pricing
Proof, not promises

Watch a firm work for 24 hours.

We won’t show you praise we made up. We’ll show you the work. Follow the firm that sells Firmo from 06:40 to 06:40: every brief, every check, every decision.

See the day, hour by hour
Firmo open on a laptop at night
In fairness

Who should not apply.

You want someone else to decide.

Firmo prepares every decision. If you won’t make them, nothing moves, from an idea or from a shop.

You want a money button.

It doesn’t exist, here or anywhere. A firm delivers as well as it’s run.

You want to do everything yourself.

Then you need tools, not a firm. Firmo works when you let it work.

Questions before you apply

How much does Firmo cost?

Firmo is a subscription priced like a team member, not like software, with setup done with our team included. The price depends on the plan and on your business, so we share it on the call, in writing, before you commit to anything.

Why do I have to apply?

Because every firm is set up with our team, we only take a few businesses in each wave. The application tells us if Firmo fits your business today. If it doesn’t, we’ll say so.

Do I need to be technical?

No. You write to your CEO in plain words. Our team handles setup and connections with you.

Will it spend money or publish without me?

Never without a rule you set. By default, anything that spends or publishes waits for your yes.

What if the work isn’t good enough?

Every piece is reviewed before you see it, and weak work goes back. You can ask for changes on anything, and the firm learns your bar.

All questions
Wave two · by application

Take the fourth seat.

The first wave is sold out. Apply now for wave two, or just leave your email: you’ll hear first when it opens.

Apply for the next wave
You’re on the list. We’ll email you when wave two opens.
One email when wave two opens. Nothing else.